Salesforce World Tours 2026
AI Trading Card Activation across three World Tour stops — New York, London, and São Paulo.
April - May
New York, Sao Paulo, and London
One Brand Moment, Three Cities
Salesforce needed a single brand moment that stayed consistent while still feeling local at three World Tour stops on three continents. Pop Life Photo scaled the AI Trading Card activation to New York, London, and São Paulo, adapting one unified system to each market instead of rebuilding it three times. City-specific icons and backgrounds kept every stop native to its own audience, and a virtual-only build in Brazil proved the format holds up with zero physical footprint.
Let’s Connect
Total Sessions Across Three Locations
1,365
New York
1,653
London
262
Sao Paulo (Virtual)
