RMC isn’t just another DMC. Founded by Shawn Thomson, RMC has grown since 1989 from a single Aspen operation into one of the Top 25 Destination Management and Special Events Companies in the world. Now serving 30+ premier destinations across the U.S.. They specialize in high-end, full-service destination experiences they consistently exceed expectations for travel and meeting planners, corporate and incentive groups, and associations.
RMC has always been about more than logistics. It’s about connection, creativity, and crafting experiences that truly resonate. With deep roots in Wine Country since 2014, RMC has long served both Napa and Sonoma, but this year marks a new chapter: the opening of their Sonoma office in the heart of Healdsburg.
Why Healdsburg?
According to Misty Warren, Sales & Operations Manager, the move wasn’t about expanding a footprint on a map. It was about values.
“Healdsburg embodies the spirit of Wine Country, where the pace naturally slows, the community welcomes you in, and the beauty feels both effortless and grounding. Opening our Healdsburg office was never about expansion but about embracing our values as a family-driven team. There is no better place to live those values than here.”
The office allows RMC to stay immersed in one of Sonoma’s most genuine towns, sharing experiences that feel both elevated and deeply personal. These moments linger because they’re rooted in authenticity.
A Culture of Connection and Creativity
At the core of RMC is a culture built on trust, collaboration, and joy. Misty describes the team dynamic as a family, working side by side to create experiences that reflect this spirit. Whether it’s a private vineyard dinner under the stars or an intimate artisan-led workshop, the goal remains the same: to make every guest feel seen, valued, and inspired.
Favorite Moments in the New Space
Settling into Healdsburg has brought many memorable moments. Team brainstorms spilling out onto the town plaza. Toasting client wins with a glass of local wine. Welcoming partners right into the heart of the community. For Misty and the team, these moments highlight not just working in Sonoma, but truly belonging to it.
Pop Life Photo x RMC
Pop Life Photo had the honor of visiting the new office to capture RMC’s latest headshots. Our on-location headshot experience brought a fully equipped studio setup directly into their new space. The team to look polished, confident, and consistent across their professional profiles.
We specialize in professional headshots that combine high-quality photography with instant digital delivery. This means RMC’s team received their images immediately, without the hassle of scheduling off-site sessions or waiting weeks for edits. The photos reflect both the personality of the individual and the professionalism of the RMC brand.
Collaborating with RMC on this milestone was a reminder of why we love what we do—helping dynamic teams capture their best selves during pivotal moments in their journey.
Looking Ahead: Trends for 2026
The event industry continues to evolve, and Misty believes the next few years will bring exciting shifts that align with RMC’s strengths.
- Meaningful Over Extravagant
Guests are increasingly seeking depth over dazzle. They want experiences that connect them to the land, culture, and people—not just a lavish production. Expect events that are designed to feel purposeful and authentic, with storytelling woven throughout to create moments that resonate long after they end. - Wellness & Sustainability as Essentials
Companies and individuals are asking for wellness and sustainability to be built into every event. It’s no longer a trend or a checkbox but a non-negotiable. Guests want healthy food and beverage options, eco-friendly designs, and programming that prioritizes mindfulness and balance. - Personalization & Choice
Attendees crave freedom to design their own journey and discover hidden gems that feel like they were created just for them. Flexibility ensures every guest walks away with something that feels uniquely theirs.
RMC in Three Words
When asked to describe RMC in just three words, Misty didn’t hesitate: Intentional. Inspirational. Caring.
With their new Healdsburg office, RMC is perfectly positioned to continue delivering experiences that reflect these values—deeply authentic, beautifully crafted, and always unforgettable.